Volume 2 2010 Chapter 319 Industry Changes
The news of poaching I U was of course a joke. IU is now very popular and has unlimited potential. No normal agency would let her go.
What's more, the competitive relationship between LEON and CJ Entertainment is there. This kind of thing can easily be seen as a provocation, and it will not be done unless it is absolutely necessary.
Besides, Sun Enxi has more important things to do now.
On December 8, CJ Entertainment’s big move, which had been brewing for almost a year, finally came to light.
CJ Corporation’s six entertainment subsidiaries announced that they will merge into CJ E&M Group.
The companies to be merged include "CJ INT", "CJ MEDIA", "CJ.ONMEDIA", "MNETMEDIA" and "OMEDIA".
This merger is also aimed at further expanding CJ's international influence and laying a solid foundation for increasing the company's overall turnover. The goal is to develop CJ E&M into Asia's No. 1 company by around 2015.
CJ Entertainment will hold a board meeting on December 30 and then liquidate all six company shares on January 19, 2011. The final company merger date should be March 1, 2011.
"What do you recommend?
Sun Eun-hee asked casually while eating .
"What advice can I give you on this matter? I don't even know what's going on inside CJ Entertainment."
Yi Haoyan was confused.
Although he knew about the integration of CJ Entertainment, he was not clear about the specific plan and content. Moreover, the integration of such a large group would involve a lot of interest divisions, and it was not something that could be done as one wished.
"I don't know. Let me tell you. Joohyun should listen too. These things will have an impact on the entire Asian entertainment industry in the future."
Ms. Sun introduced the integration of CJ E&M Group in detail.
After the integration, CJ E&M Group mainly includes four major business groups.
1. Film and television career.
In 1995, CJ Group's Entertainment and Media Division was established. In the same year, CJ Group invested heavily in DreamWorks SKG and became the distribution agent of DreamWorks films in Korea, officially entering the Korean film industry.
Established CJ CGV, a multiplex cinema joint venture in 1996. Opened CGV Kangbyun 11, the first multiplex cinema in Korea, in 1998.
Today, the film and television industry has become CJ Entertainment's largest business group.
2. Media career
After the integration, CJ E&M will become the top media program provider in Korean pay TV, with 18 brands targeting different mainstreams and target groups, including tvN, Mnet, km, O'live, OnStyle, Tooniverse, etc.
3. Music career
CJ E&M's music business department focuses on music planning, production, distribution, and sales. Mnet Media, as the main body of the department, creates synergy through comprehensive music business and produces and distributes music programs with international competitiveness.
4. Gaming business
CJ E&M's gaming division has game development, agency operations, and Internet cafe operations. It has five R&D studios that independently develop various online game products, including Ghosts'n Goblins, Magu Magu, Project Raw, and Blood Anima. At the same time, as a board game developer and operator, it also owns the game portal Netmarble.
The above four business groups are supported and operated by seven major departments.
CJ E&M Media Content Division - Owner of cable TV channels, providing content for multiple platforms
CJ E&M Film Division - Producer and distributor of films and some TV dramas.
CJ E&M Events Department-responsible for planning various events such as music festivals, cultural festivals, and music awards.
CJ E&M Performing Arts Division - Development and production of drama and musicals.
CJ E&M Animation Division - Involved in all aspects of the animation industry, including planning, investment, production, distribution, licensing and marketing of animation content.
CJ E&M Media Solutions Division - Development and production of marketing content and provision of integrated marketing solutions
CJ E&M Music Performance Division - operates investment, production and distribution.
"Which department do you think I should go to?"
After introducing the group's business divisions, Sun Enxi asked for his brother's opinion.
"Can you go just because you want to? Sister, have you reached this level now?" Yi Haoyan felt very strange.
"Ah! Do you look down on me?"
Miss Sun was furious. "Do you think I'm someone who only relies on connections? Among all the third-generation chaebols in Korea, I'm an outstanding sister. I can go anywhere."
“Oh~”
Although he nodded repeatedly, this soulless response was obviously perfunctory, and the boy obviously did not believe his cousin's boasting.
"Hey~ You're really itching for trouble~" Sun Enxi picked up the chopsticks and was about to throw them over.
"No, no, no! That's not what I meant." Yi Haoyan dodged quickly, and his embarrassed look made the young lady next to him cover her mouth and laugh.
Sister Enxi is too irritable at home. She is completely different from her noble and generous appearance outside.
The suppressed boy explained while complaining in his heart.
"It's not a question of ability. I think some industries may not be suitable for you, sister."
"Huh? It's not a problem of ability?" Sun Enxi was stunned. " What mean? Which industries are not suitable?"
"Movie."
The boy answered without hesitation.
"Why? Isn't film the largest and most important industry of CJ E&M?" Bae Joo-hyun didn't understand. Judging from her ability and background, Sister Eun-hee could definitely go to the most important film and television department.
Sun Enxi also looked at her genius brother thoughtfully.
"It's not that you can't go at all, but I personally don't recommend going, at least not now."
Yi Haoyan took a deep breath and said, "Movies have always been a form of art with strong propaganda capabilities and have a great influence on people of all ages. In addition, the Korean film industry is quite special and has always had a tradition of participating in politics, so you are not suitable."
“Why is it not appropriate for me to be involved in politics?”
Sun Enxi still doesn’t understand, what does this have to do with politics?
The boy sighed, pointed at his cousin, and then pointed at himself.
"You mean my identity?"
Sun Enxi was sensitively aware of the problem.
For a moment, she opened her eyes wide and looked a little incredulous.
This was the first time Bae Joo-hyun had seen such a surprised expression.
"Just because my mother is from China?"
A look of surprise flashed across his face, and was immediately followed by absurd and unreasonable anger.
Miss Sun hasn't felt this way for a long time.
She has always respected her mother, Wang Ruhui, and is proud of her Chinese ancestry. She dreams of becoming an independent and outstanding woman like her mother in the future.
Now that her qualifications are being questioned because of her identity, Sun Eun-xi's anger is simply uncontrollable!
If the person who spoke was not her dearest brother, if it was someone else, she would definitely teach that person a lesson!
“Why is Eunhee’s identity a problem?”
Among the three people here, only Bae Joo-hyun doesn't understand.
Even though her sister's face looked unusual, she was uncharacteristically determined to find out.
There must be many ways in which Yi Haoyan's life will be different from that of ordinary people, and she must adapt to this.
After hearing Bae Joo-hyun's question, the brother and sister looked at each other, both wanting the other to explain.
In the end, Yi Haoyan was forced to speak by the big sister's eyes.
"This is actually a form of protection. The influence of movies is too great, and they are highly involved in Korean politics. Korean politics is inevitably influenced by China and the beacon country."
The boy gritted his teeth and gave the little girl tutoring as simply as possible.
"If the relationship between China and South Korea is normal, there will be no problem. But if the relationship is tense, South Korea's domestic politics will be affected.
The Lighthouse Country has troops stationed in South Korea, and the two countries are traditional allies. When the strength of the Celestial Empire has not reached a certain level, Sister Enxi's identity will easily attract attacks, which is very disadvantageous to her. "
These words have been made very clear. Although Bae Joo-hyun didn't quite understand them, she also knew the complexity involved.
Although it is just a possibility, it is still a precautionary measure.
Including Sun Eun-hee, the two sisters did not expect that the boy would think so far ahead. Although it sounds like they are overthinking, it does make sense.
Especially Bae Joo-hyun.
Although she already knew that Yi Haoyan and Sun Enxi were not ordinary people, when the girl actually came into contact with these contents, she still felt that she had opened the door to a new world, which was full of things she had never thought of before.
This world was unfamiliar to her, but it also brought her a little curiosity.
Is this the world he has to face?
…
